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Test #250 on Volders.de by Alexander KriegerAlexander Krieger Jul 25, 2019 Desktop Mobile Signup X.X% Signups

Alexander Tested Pattern #106: Back Buttons On Volders.de

Pattern #106: Back Buttons - Variant A
Pattern #106: Back Buttons - Variant B

In this experiment, a version without a back button was tested against a one where it was positioned in the upper left corner. This test occured on a second step of a contract cancellation service.

Total Sample: 16,894 • Statistical Power at 10% MDE: 99.9%

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Test #39 on Over-blog.com by Tael PinaultTael Pinault Jul 02, 2019 Desktop Signup X.X% Signups

Tael Tested Pattern #83: Progressive Fields On Over-blog.com

Pattern #83: Progressive Fields - Variant A
Pattern #83: Progressive Fields - Variant B

This test explored a progressive disclosure interaction in variation B. When a user started typing text into the first field, two more fields expanded into view.

Total Sample: 10,464 • Statistical Power at 10% MDE: 90.6%

Test #245 on Kenhub.com by Niels HapkeNiels Hapke Jun 11, 2019 Desktop Signup X.X% Signups

Niels Tested Pattern #19: Benefit Testimonials On Kenhub.com

Pattern #19: Benefit Testimonials - Variant A
Pattern #19: Benefit Testimonials - Variant B

In this experiment a more elaborate and authentic testimonial was used instead of three more generic ones from social media sites.

Total Sample: 130,872 • Statistical Power at 10% MDE: 99.9%

Test #242 by Alex JamesAlex James May 27, 2019 Desktop Mobile Signup X.X% Signups

Alex Tested Pattern #7: Social Counts

Pattern #7: Social Counts - Variant A
Pattern #7: Social Counts - Variant B
Total Sample: 79,012 • Statistical Power at 10% MDE: 98.8%

Test #241 on Kenhub.com by Niels HapkeNiels Hapke May 24, 2019 Desktop Mobile Signup X.X% Signups

Niels Tested Pattern #105: Lead Magnets On Kenhub.com

Pattern #105: Lead Magnets - Variant A
Pattern #105: Lead Magnets - Variant B

In this experiment, a free study guide ebook was promoted on a registration page.

Total Sample: 63,631 • Statistical Power at 10% MDE: 99.9%

Test #236 by Alex JamesAlex James Apr 04, 2019 Desktop Signup X.X% Signups

Alex Tested Pattern #9: Multiple Steps

Pattern #9: Multiple Steps - Variant A
Pattern #9: Multiple Steps - Variant B

In this experiment a single screen signup process was broken into 2 separate steps: account creation & details.

Total Sample: 282,316 • Statistical Power at 10% MDE: 99.9%

Test #233 on Annonce.cz by Ondřej IlinčevOndřej Ilinčev Apr 01, 2019 Desktop Signup X.X% Sales

Ondřej Tested Pattern #100: Postponed Registration On Annonce.cz

Pattern #100: Postponed Registration - Variant A
Pattern #100: Postponed Registration - Variant B

In this experiment, the old flow had a login / register / guest checkout as a second step. The variant B flow removed this step and treated everyone as a guest (and later offered to login / register). In the B version guests had a voluntary registration on the thank you page and in a confirmation email. 

 

Total Sample: 12,146 • Statistical Power at 10% MDE: 99.9%

Test #206 on Yummly.com by Kimberly CheungKimberly Cheung Oct 25, 2018 Desktop Mobile Signup X.X% Signups

Kimberly Tested Pattern #40: Blurred Product Background On Yummly.com

Pattern #40: Blurred Product Background - Variant A
Pattern #40: Blurred Product Background - Variant B

This test ran on the first step of a multiple signup funnel and only changed the background to a blurred image.

Total Sample: 138,106 • Statistical Power at 10% MDE: 99.9%

Test #193 on Yummly.com by Marcos CiarrocchiMarcos Ciarrocchi Aug 07, 2018 Desktop Mobile Signup X.X% Signups

Marcos Tested Pattern #91: Forced Action On Yummly.com

Pattern #91: Forced Action - Variant A
Pattern #91: Forced Action - Variant B

In this experiment, the presence of an additional "skip all" text link was tested on a multiple step signup flow. The skip all link allowed users to bypass personalization questions and go straight to their app dashboard. The control (A) shows its presence, and in variant B we can see it was removed.

Total Sample: 1,335,347 • Statistical Power at 10% MDE: 99.9%

Test #189 on Yummly.com by Kimberly CheungKimberly Cheung Jul 23, 2018 Desktop Mobile Signup X.X% Signups

Kimberly Tested Pattern #7: Social Counts On Yummly.com

Pattern #7: Social Counts - Variant A
Pattern #7: Social Counts - Variant B
Total Sample: 259,933 • Statistical Power at 10% MDE: 99.9%

Test #181 on Yummly.com by Kimberly CheungKimberly Cheung Jun 04, 2018 Desktop Mobile Signup X.X% Signups

Kimberly Tested Pattern #7: Social Counts On Yummly.com

Pattern #7: Social Counts - Variant A
Pattern #7: Social Counts - Variant B
Total Sample: 175,247 • Statistical Power at 10% MDE: 99.3%

Test #109 on 3dhubs.com by Rob DraaijerRob Draaijer Jun 01, 2017 Desktop Signup X.X% Leads

Rob Tested Pattern #20: Canned Response On 3dhubs.com

Pattern #20: Canned Response - Variant A
Pattern #20: Canned Response - Variant B
Total Sample: 4,005 • Statistical Power at 10% MDE: 99.4%

Test #94 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Feb 01, 2017 Mobile Desktop Signup X.X% Signups

Rodrigo Tested Pattern #14: Exposed Menu Options On Vivareal.com.br

Pattern #14: Exposed Menu Options - Variant A
Pattern #14: Exposed Menu Options - Variant B
Total Sample: 20,709 • Statistical Power at 10% MDE: 99.6%

Test #77 on Easycredit.se by Hugo PalmHugo Palm Dec 05, 2016 Desktop Mobile Signup X.X% Leads

Hugo Tested Pattern #5: Top Aligned Labels On Easycredit.se

Pattern #5: Top Aligned Labels - Variant A
Pattern #5: Top Aligned Labels - Variant B
Total Sample: 8,292 • Statistical Power at 10% MDE: 99.9%

Test #32 on Over-blog.com by Tael PinaultTael Pinault Apr 20, 2016 Desktop Signup X.X% Signups

Tael Tested Pattern #40: Blurred Product Background On Over-blog.com

Pattern #40: Blurred Product Background - Variant A
Pattern #40: Blurred Product Background - Variant B
Total Sample: 7,233 • Statistical Power at 10% MDE: 91%