16 Tests By Rodrigo Maués

  Head of Product Design @ Anheuser-Busch InBev     Website   Twitter

Tests

Test #437 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Oct 28, 2022 Desktop Mobile

Rodrigo Tested Pattern #18: Single Or Alternative Buttons On Vivareal.com.br

 - Variant A
 - Variant B

In this experiment, an additional and alternative text based call to action link was added on real estate properity listings. Instead of only having "Ligar" ("Call"), "Enviar mensagem" was also appended ("Send Message"). This additional link lead to a lead-gen form. 

Test #86 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Feb 28, 2021 Mobile Desktop

Rodrigo Tested Pattern #3: Fewer Form Fields On Vivareal.com.br

 - Variant A
 - Variant B

In this experiment, the telephone field was removed from a lead form on a property page. Impact on leads was measured.

Test #99 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Sep 23, 2020 Desktop Mobile

Rodrigo Tested Pattern #24: Visible Availability On Vivareal.com.br

 - Variant A
 - Variant B

In this experiment, a lead form on a listing page showed whether an agent was recently online or not. The diplayed had two statuses: either indicating that someone is online now, or the most recent time they were online in minutes.