All Latest 617 A/B Tests
MOST RECENT TESTS
Test #343 on
Snocks.com
by
Samuel Hess
Mar 12, 2021
Desktop
Mobile
Product
X.X%
Sales
Samuel Tested Pattern #122: Zigzag Layout On Snocks.com
In this experiment, the content on a product page was reorganized into a zigzagging (alternating layout) along with reinforcing photos. Impact on adds-to-cart and total sales was measured.
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Test #327 on
Backstage.com
by
Stanley Zuo
Nov 26, 2020
Desktop
Signup
X.X%
Signups
Stanley Tested Pattern #120: Supporting Theme Images On Backstage.com
In this experiment, an aspirational photo was shown on the right side panel - reinforcing the theme of casting calls. The experiment measured progression to the next step and completed signups.
Test #311 on
Backstage.com
by
Stanley Zuo
Aug 11, 2020
Desktop
Mobile
Home & Landing
X.X%
Sales
Stanley Tested Pattern #118: Category Images On Backstage.com
In this experiment, category links (linking to casting call search results) were replaced with tile images. In addition, 2 levels of categories were also replaced with a single text link for each tile. Finally, the font size of the link titles was also increased.
Test #241 on
Kenhub.com
by
Niels Hapke
May 24, 2019
Desktop
Mobile
Signup
X.X%
Signups
Niels Tested Pattern #105: Lead Magnets On Kenhub.com
In this experiment, a free study guide ebook was promoted on a registration page.
Test #238 on
Suzuki.be
by
Karl Gilis
May 01, 2019
Desktop
Home & Landing
X.X%
Progression
Karl Tested Pattern #104: Carousel Vs Static Grid Images On Suzuki.be
In this homepage experiment with a 4-slide carousel, the slides changed every 3.5 seconds and users could also choose another slide manually. In the variations, instead of the 4 slides in the carousel, static images were used to take up the same amount of space.
Test #226 on
Microsoft.com
by
Ronny Kohavi
Feb 18, 2019
Desktop
Product
X.X%
Sales
Ronny Tested Pattern #96: Single Focus Photos On Microsoft.com
Microsoft Store ran an experiment on the Surface Book 2 product page. The treatment showed a hero image with fewer, yet larger product photos
Test #221 on
Microsoft.com
by
Ronny Kohavi
Jan 27, 2019
Desktop
Product
X.X%
Sales
Ronny Tested Pattern #49: Above The Fold Call To Action On Microsoft.com
Microsoft Store ran an experiment on the Office 365 Home product page. The treatment raised the purchase calls to action higher by removing the hero image.
Test #219 on
Mt.com
by
Vito Mediavilla
Jan 14, 2019
Desktop
Mobile
Home & Landing
X.X%
Leads
Vito Tested Pattern #95: Clickable Product Previews On Mt.com
Test #206 on
Yummly.com
by
Kimberly Cheung
Oct 25, 2018
Desktop
Mobile
Signup
X.X%
Signups
Kimberly Tested Pattern #40: Blurred Product Background On Yummly.com
This test ran on the first step of a multiple signup funnel and only changed the background to a blurred image.
Test #198 on
Bomgar.com
by
Lee Elkins
Sep 03, 2018
Desktop
Signup
X.X%
Signups
Lee Tested Pattern #40: Blurred Product Background On Bomgar.com
Test #126 on
Rollbar.com
by
Mike Smith
Nov 22, 2017
Desktop
Signup
X.X%
Signups
Mike Tested Pattern #40: Blurred Product Background On Rollbar.com
Test #116 on
Homewarrantyreviews....
by
Sumantha Shankaranarayana
Oct 01, 2017
Desktop
Home & Landing
X.X%
Leads
Sumantha Tested Pattern #33: Example Situations On Homewarrantyreviews....
Test #63 on
Vanityplanet.com
by
Doug Baltman
Jan 01, 2017
Desktop
Product
X.X%
Progression
Doug Tested Pattern #30: Authentic Photos On Vanityplanet.com
Test #48 on
Adoramapix.com
by
Herman Klein
Oct 01, 2016
Product
X.X%
Sales
Herman Tested Pattern #4: Testimonials On Adoramapix.com
Test #32 on
Over-blog.com
by
Tael Pinault
Apr 20, 2016
Desktop
Signup
X.X%
Signups
Tael Tested Pattern #40: Blurred Product Background On Over-blog.com