7 Tests By 
Herman Klein
Tests
Test #400 on
by Herman Klein
Mar 06, 2022
Desktop
X.X%
Sales
Herman Tested Pattern #65: Add More For Extra Incentive
In this experiment, customers who were not yet eligible for free shipping (with cart amounts under $39) were presented with an encouraging message to add more and earn free shipping. Impact on progression to checkout and sales was measured.
Test #398 on
Adoramapix.com
by Herman Klein
Feb 25, 2022
Desktop
X.X%
Sales
Herman Tested Pattern #121: Free Shipping On Adoramapix.com
In this experiment, customers were eligible for free shipping (with cart amounts of $39 or more) were presented with an earned free shipping message. The variation also showed the value of the earned free shipping - (for example $10). Impact on progression to checkout and sales was measured.
Test #40 on
Adoramapix.com
by Herman Klein
Aug 13, 2019
Desktop
X.X%
Sales
Herman Tested Pattern #85: Benefit Button On Adoramapix.com
In this experiment only the button label changed. The control had a more immediate (next step-oriented) button label of "Upload Your Photos Now". The variation tried a more benefit-oriented button of "Order Now" (hinting at paying and obtaining the product).
Test #48 on
Adoramapix.com
by Herman Klein
Oct 01, 2016
X.X%
Sales
Herman Tested Pattern #4: Testimonials On Adoramapix.com
Test #47 on
Adoramapix.com
by Herman Klein
Jun 09, 2016
Desktop
X.X%
Sales
Herman Tested Pattern #4: Testimonials On Adoramapix.com
Test #42 on
Adoramapix.com
by Herman Klein
May 11, 2016
X.X%
Sales
Herman Tested Pattern #1: Remove Coupon Fields On Adoramapix.com
Test #27 on
Adoramapix.com
by Herman Klein
Mar 01, 2016
Desktop
Mobile
X.X%
Sales
Herman Tested Pattern #11: Gradual Reassurance On Adoramapix.com
