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Test #649 on Online.metro-cc.ru by Andrey Andreev May 23, 2026 Desktop Mobile Global X.X% Progression

Andrey Tested Pattern #141: Square or Rounded Buttons On Online.metro-cc.ru

Pattern #141: Square or Rounded Buttons - Variant A

Pattern #141: Square or Rounded Buttons - Variant B

In this experiment, square buttons were changed to rounded ones throughout the full site. Impact on adds-to-cart was measured.

Total Sample: 9,171,836 • Statistical Power at 1% MDE: 88.2%

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Test #362 on Vivareal.com.br by Vinicius Barros Peixoto Jun 23, 2021 Desktop Mobile Product X.X% Leads

Vinicius Tested Pattern #7: Social Counts On Vivareal.com.br

In this experiment, the number of recent property views was displayed under the call to action. Impact on overall lead generation was measured. (Translated using Google from Brazilian Portuguese.)

Total Sample: 7,087,369 • Statistical Power at 1% MDE: 99.6%

Test #314 on Zapimoveis.com.br by Vinicius Barros Peixoto Aug 21, 2020 Desktop Mobile Product X.X% Leads

Vinicius Tested Pattern #43: Long Titles On Zapimoveis.com.br

In this experiment, a dynamic page title was generated and added at the top of the screen. The first few words from a property description were used to dynamically generate these titles. The effect on leads was measured.

Total Sample: 6,533,516 • Statistical Power at 1% MDE: 98.6%

Test #234 by Alex James Apr 01, 2019 Desktop Listing X.X% Leads