Reach Higher Conversions Faster
With Patterns That Win Repeatedly in A/B Tests.
And Invert The Ones That Lose.

Hi, I’m Jakub and our goal here is to identify repeatable patterns with the highest probabilities of working for you. To do this we run experiments with trusted companies open to testing similar ideas and then sharing their results. So far we have identified 141 patterns based on 625 tests. Some patterns are better than others. We publish everything.

Jakub Linowski Jakub Linowski, GoodUI Founder

43 losing
139 insignificant negative tests
278 insignificant positive tests
165 winning tests
  • 43 losing
  • 139 insig. neg.
  • 278 insig. pos.
  • 165 winning

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Patterns Are Actively Corrected With New Tests As We Constantly Test With Trustworthy Companies:

Fast Forward Your Conversion Rates With
Access To All 141 Patterns Based On 625 Tests

Total sample size of all tests is based on 143,504,415 visitors - that's a lot of testing time to do on your own.

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+1 A/B Test Review per Month

Jakub Linowski Each month, Jakub Linowski, founder of GoodUI, gets on a 1-hour call to review one of your experiments — plus a written report covering test design, power calculations, UI changes, metrics, triggering, and run duration.

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Sort patterns and tests by impact

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Get access to all published tests to guide your own design & experiments.

5+ New Tests Each Month

Get 5 new A/B tests each month as we obtain new test results.

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