2 Tests By Will Anderson

  Growth Product Manager @ Designlab     Website

Tests

Test #200 on Trydesignlab.com by Will AndersonWill Anderson Sep 14, 2018 Desktop Mobile

Will Tested Pattern #52: How It Works On Trydesignlab.com

 - Variant A
 - Variant B

In this experiment, a "How It Works" content section was removed.

Test #187 on Trydesignlab.com by Will AndersonWill Anderson Jul 09, 2018 Desktop Mobile

Will Tested Pattern #71: Personalized Next Step On Trydesignlab.com

 - Variant A
 - Variant B

In this experiment, a lead form (with a syllabus) would transform into the next application step of "enrolling" after being submitted. More so, this surfacing of the next enrollment step was personalized and shown for users that also returned to the web site in future visits.